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A LOOK AHEAD TO COMMODITY CONFERENCE » More

 

HAVE YOU REGISTERED FOR THE ILLINOIS COMMODITY CONFERENCE YET?

Published: Tue. Nov 2nd, 2010

The Illinois Commodity Conference is three weeks from today, November 23, 9 am to 3 pm.  You’ve probably received a brochure in the mail by now, but you can review the agenda here.

The conference planners have put together a fantastic meeting.  You have until Monday, November 8, to get the early-registration discount. Registration is also available at the door.

Key points about this year’s conference:

  • The agenda focuses on getting farmers engaged in telling their own story – and primarily encourages social media because that’s easy to do, that’s where the conversations are already occurring, and you don’t need major internet access to participate!  All you need is a smart phone!
  • Research tells us that the non-farm public doesn’t understand us.  We are also finding out that consumers want to hear the truth FROM FARMERS.  Farmers are considered trustworthy sources of information about farming and food production so we are our own best story tellers.  Farmers MUST get engaged.  We are less than 2% of the U.S. population. There aren’t enough of us to wait around for the neighbor to do it!
  • The non-farm public does not want to hear from associations or trade groups.  They can train us on how to participate but they can’t effectively do it for us.
  • This conference will get you motivated and educated to participate in the farm discussions happening all over the web. 
  • Thanks to our biggest corporate sponsors: Syngenta, Pioneer, and Monsanto!  Hosting associations are the Illinois Corn Marketing Board, Illinois Soybean Association, Illinois Pork Producers Association, Illinois Beef Association, Illinois Milk Producers’ Association, and Illinois Wheat Association. 
 
 
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