IL Corn TV: Deep Dive into Precision Conservation Management (PCM)
Tara Desmond
May 19, 2025
In this episode, Greg Goodwin sat down with Laura Gentry to discuss the origin and evolution of the Precision Conservation Management (PCM) program.
🌱 Key Highlights:
- PCM launched in 2015 in response to Illinois' Nutrient Loss Reduction Strategy with an initial $5.35M NRCS grant.
- The program delivers value through one-on-one conservation specialists and data-driven farm reports (called RAAPs).
- Laura emphasized the irreplaceable role of our specialists—"You just can't AI that stuff."
- Major recent wins include:
- Scaling partnerships with PepsiCo and Walmart.
- Launching a new initiative with the Kentucky Distillers Association.
- Continuous innovation in using farm data to guide sustainable, profitable decisions.
- PCM helps farmers navigate conservation adoption by reducing financial risk, simplifying complex programs, and offering boots-on-the-ground expertise.
Greg's favorite part of this job? Working with a passionate, mission-driven team to solve complex problems that benefit both farmers and the environment.
Watch full episode:

By Tara Desmond
•
October 30, 2025
When northern Illinois farmer Dan Sanderson started farming in the 1980s, cover crops weren’t exactly mainstream. Government set-aside programs required planting something like oats, but what stuck with Dan wasn’t the paperwork. It was the difference he noticed in those acres the next year—healthier plants and stronger soils. Decades later, that observation led him down a lifelong road of conservation and soil health improvement. In this episode of IL Corn TV, Dan joins IL Corn board member Shane Gray to talk about his path toward regenerative farming, what he learned at a 2017 Soil Health Academy that changed everything, and why he now treats soil as a living system, not something to manipulate. Dan’s story is one every farmer can relate to—trial and error, lessons learned the hard way, and realizing that “good soil” is about more than yield. 🎥 Watch Part 1 now and catch Part 2 soon, where Dan dives deeper into how he’s reducing inputs, improving soil function, and still keeping his yields strong.









































































































